Homeshopping in Poland - New Market Report
Homeshopping is enjoying steady popularity, particularly among those living in smaller cities and rural areas, which are far from being saturated with large chains operating in store-based retailing. In addition, fewer consumers in these locations have internet access, therefore they are less able to shop online. Due to having fewer shopping alternatives, they readily choose homeshopping, which offers a broad selection of products in different categories.
View full press release