Recent Study: Soup in Belarus
Growth in retail volume sales of soup in 2012 was up slightly on 2011, and equalled the CAGR for the entire review period. This comparatively good performance was partly due to a nascent economic recovery in Belarus, though it also reflected the growing desire for convenient meal solutions and lunch/snack options among consumers leading increasingly busy lifestyles. Marketing activities and new launches (especially of healthier products) also bolstered growth in retail volume sales, as did...
View full press release