Biscuits in Poland: New Research Report Available at Fast Market Research
The biscuits environment, being an indulgent category, is increasingly affected by the widely spreading health and wellness trend. A growing number of Poles are becoming interested in leading more balanced lifestyles, which also translates into healthier food choices. Within biscuits, more consumers reach for wholegrain products or varieties enriched with fruit pieces or nuts. This in turn encourages more manufacturers to expand their ranges with health-positioned products offering...
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