New Market Research Report: Biscuits in Russia
The review period saw economic turbulence which affected the behaviour of Russian customers. They started to pay greater attention to price while at the same time opting for high quality products. The development of large grocery retail chains led to an increased presence in the Russian market of products from different regions of Russia as well as from other countries. A greater assortment of biscuits allowed consumers to try new products. Companies able to offer new tastes enjoyed an...
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