Recently Released Market Study: Mixed Retailers in Peru
Department stores continues to progressively increase its penetration in Peru. While ten years ago, department stores was a channel mainly present in high and middle-income districts in Lima, nowadays it is present in emerging districts in Lima, as well as in provinces where there is an untapped demand for this channel. Furthermore, department stores represented the first channel to aggressively promote a store credit card in Peru, sometimes being the first type of credit card a middle-income...
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