Recently Released Market Study: Bottled Water in Estonia
Bottled water experienced a decent performance in 2011 and 2012 despite the price rises of consumer goods. The competition between bottled water producers has been increasing - in 2011, only one domestic natural mineral water producer existed (Varska Vesi AS), whereas in 2012, two new players appeared (Keisri Kook OU and Verska Mineraalvee OU). While these two companies are currently rather marginal, there is also strong competition from foreign companies. A greater performance of bottled water...
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