"Packaged Food in Serbia" Published
The last months of 2008 saw the arrival of an economic crisis in Serbia. This impacted packaged food in the country especially since the largest part of total household expenditure is on packaged food. Therefore, most categories in packaged food faced both volume sales declines and decreases in unit price over the review period. Serbian consumers saved their money by giving up impulse and indulgence products such as chocolate confectionery but also some products that were considered essential...
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