Sweet and Savoury Snacks in Egypt - New Study Released
Despite the impact of the revolution and ongoing economic uncertainty on consumers' finances, sales of sweet and savoury snacks continued to rise by 4% in volume terms in 2012 over the previous year. This was in line with the review period CAGR. Growth was supported by consumers viewing these products, particularly extruded snacks and chips/crisps, as an affordable indulgence. Strong sales were also encouraged by a young consumer base in Egypt, with a large percentage of children.
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