New Report Available: Coffee in Ukraine
Fresh ground coffee pods was the latest trend in hot drinks in Ukraine in 2012 and two companies, Nestle and Strauss, performed well in this category. Both companies sell fresh ground coffee pod machines and their own fresh ground coffee pods. Ukrainians perceive fresh ground coffee pods as a fashionable and convenient innovation. However, coffee as a whole witnessed only slight volume growth in 2012, due to the deteriorating economy and declining consumer confidence, which led to only marginal...
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