Air Care in Croatia - New Market Study Published
Although modest in growth terms, air care at least managed to maintain sales at more or less the same level in 2010, despite from the decline in disposable household income. However, as the economic downturn continued in Croatia, consumers tightened their belts in terms of spending on certain household items they previously had not saved on. This negatively affected sales of air care products, which declined in both 2011 and 2012.
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