Grocery Retailers in Pakistan - New Market Report
Trends and changed in grocery retailers in 2012 were in line with the ongoing changes in retailing over the review period with no significant new changes introduced to alter dynamics. Traditional grocery retailers experienced slower growth of 10% compared to modern grocery retailers which increased by 18%. Modern grocery retailers is growing from a comparatively small base in terms of value sales but is at the forefront in terms of visibility and popularity amongst consumers.
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