New Market Report Now Available: Snack Bars in Saudi Arabia
Retail volume and current value growth rates for snack bars in 2012 were both down on 2011, and also slower than the respective CAGRs for the entire review period. While this was partly due to increasing maturity, other factors also hampered the development of the category. Among the most significant of these factors were high prices, limited distribution and a lack of high profile marketing activities. Demand was further hampered by the widespread belief among many consumers that snack bars...
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