Now Available: Coffee in Russia
Trends visible in 2011 continued to develop in 2012. The growing consumer demand for fresh ground coffee pods, though, could be named the most evident trend on the Russian coffee market in 2012. The trend which emerged already in 2011 accelerated in 2012. Albeit growing from a low base, fresh ground coffee pods registered a 25% off-trade volume sales growth, rising to reach 161 tonnes, and off-trade value sales rose by 24% to reach RUB404 million. Fresh ground coffee pods...
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