Biscuits in Saudi Arabia - New Report Available
Retail volume and current value growth rates for biscuits in 2012 were both up on 2011. This improvement was underpinned by population growth in Saudi Arabia, as children and teenagers are among the biggest consumers of biscuits (especially sweet biscuits). Rising disposable incomes also had a positive impact on the category's performance, as did the growing tendency of urban consumers with busy lifestyles to snack between meals and eat while on the move. At the same time, retail volume and...
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