New Report Available: Other Hot Drinks in Ukraine
Other hot drinks in Ukraine is characterised by other plant-based hot drinks, which is traditionally made of chicory root. Chicory drinks are advertised as cheaper and healthier alternatives for coffee lovers. Chicory is also admired by the older population as it is reminiscent of coffee in taste, but without caffeine, which can be harmful to older consumers. The product's popularity comes from the Soviet era, when coffee was still rare. It could be said that chicory is undergoing a change...
View full press release