"Digestive Remedies in Japan" Now Available at Fast Market Research
Value sales of digestive remedies declined by 1% in Japan during 2012. The ongoing uchishoku (home dining) trend discouraged excessive drinking at nomikai, the traditional drinking sessions which are often organised both formally and informally in Japan. Companies organise nomikai to meet with clients and strengthen bonds among colleagues, while consumers also gather personally with their close friends to enjoy dining together. However, uchishoku has become a long-term trend and remains popular...
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