New Market Report: Beauty and Personal Care in Mexico
During 2012 beauty and personal care increased by 8% in current value terms. Economic growth in Mexico benefited sales, encouraging middle- and lower-income consumers to increase the average amount allocated for beauty and personal care. The most dynamic category in 2012 was men's grooming, as men increased their involvement in choosing their personal care products as a result of heightened concern for their image. Also growing at a double-digit rate was oral care, driven by the deregulation of...
View full press release