Tissue and Hygiene in Germany - New Market Study Published
Following two years of slight decline in value sales, the retail tissue and hygiene market managed to chalk positive value growth of 1% in Germany in 2012. While improved performance was driven partially by better volume sales performance compared to that in 2011, it was higher price increases that mostly led to 2012 expansion in value sales. Main categories contributing value sales within the industry, namely toilet paper and nappies/diapers/pants, both continued to decline in volume sales due...
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