New Market Research Report: Food Preparation Appliances in the Netherlands
Unlike virtually all other types of consumer appliance, food preparation appliances were largely unaffected by the economic crisis, and registered healthy volume and current value growth in 2012. Due to their comparatively low average unit price - as low as EUR24.00 for citrus pressers in 2012 - food preparation appliances were less prone to fall victim to Dutch consumers' increased price sensitivity. Instead, they benefited from a greater consumer willingness to improve their kitchen set-up...
View full press release