New Report Available: RTD Tea in Ireland
While RTD tea posted positive growth in 2012 this must be seen in the context of a low base in terms of both total value and total volume. While the Irish love of tea is well known (it has one of the highest per capita tea consumption rates in the world), RTD tea continues to be seen as something of an exotic, dispensable novelty in Ireland, a country whose wet and often cold climate is considered by consumers to be...
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