New Report Available: Wipes in Saudi Arabia
Household care wipes and floor cleaning systems remained a small niche at the end of the review period. The majority of households in Saudi Arabia have domestic help, with the Saudi Gazette reporting in 2012 that 89% of households have at least one maid. This inevitably constrains demands for household care wipes and floor cleaning systems, with little impetus for consumers to spend more on these products in order to make work easier for their maids. Those households that do...
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