New Market Study Published: Retailing in Cameroon
Retailing in Cameroon continued to expand throughout the review period, with solid value growth recorded during 2012. This growth is mainly due to the westernisation of the working population and an increase in the rate of urbanisation. An increase in disposable income levels among some segments of the Cameroonian population also led to greater success in retailing during 2012. In addition to grocery retailing, there was also positive growth recorded in non-grocery retailing due to the strong...
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