"Rtds/High-Strength Premixes in Peru" Now Available at Fast Market Research
RTDs is declining rapidly, losing consumers to other alcoholic drinks. Spirit-based RTDs is the most representative category, but since 2006 began a sharp declining trend. Most of this category is composed of very cheap spirit-based RTDs, which only ten years ago were in great demand from mainly young consumers looking for a cheap drink that enabled them to become intoxicated quickly. However, during the last three years of the review period, the country's improving economic climate helped...
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