New Market Report Now Available: Deodorants in Peru
During 2012, the leading company in deodorants in Peru, Unilever Andina Peru SA, launched products in smaller packaging sizes in deodorant roll-on and deodorant sprays in order to appeal to more demanding Peruvian consumers who wish to benefit from the practicality and variety of fragrances but have budget restrictions. These types of products are being commercialised at affordable prices, mainly through independent small grocers and the initial response from consumers has been favourable.
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