Direct Selling in Thailand - New Market Study Published
Direct selling in Thailand was very large with a large contribution of over 60% of total non-store retailing sales. There were two main direct selling platforms: MLM (multi-level marketing) and single-level marketing. The most popular products within direct selling remained in consumer healthcare and beauty and personal care with a strong contribution of over half of the market value thanks to strong and continuing trend of beauty and health awareness among Thai consumers. Moreover, many Thai...
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