Market Report, "Wound Care in Germany", Published
Wound care saw the fourth positive year in a row with a little more than 2% growth in current value terms in Germany in 2012. Although private label is considerably stronger than in most other OTC categories, which of course continued to put pressure on prices and thus value sales, there remained many factors in favour of the category's value sales: increased volume demand (for example due to more people exercising regularly and more frequent minor injuries in that context),...
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