"Ear Care in Italy" Now Available at Fast Market Research
As in eye care, consumers in Italy seem to prefer either Rx medication in the case of serious ear care issues, or they choose natural products, which they purchase in chemists/pharmacies, as well as parapharmacies/ drugstores. Generally speaking, ear care products are used mainly as pain relievers, often caused by aeroplanes and poor cabin pressure. In the last two years, due to the decreasing rate of people travelling because of the economic downturn, this was a need which declined...
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