Report Published: "Cotton Wool/Buds/Pads in Hungary"
Cotton wool/buds/pads is a stable, mature category in retail hygiene. Demand is limited because most customers know these products and buy only the volume they need. In 2012, retail volume sales declined slightly due to higher unit prices and the weak purchasing power of lower-income households. Cotton buds and pads can be substituted by cotton wool and cosmetic wipes, and customers are not willing to pay more for these products.
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