Market Report, "Baby and Child-Specific Products in Iran", Published
In spite of the strong growth recorded in baby and child specific products in Iran during recent years, the category remains very immature as awareness of baby and child-specific products remains marginal. Many Iranian consumers still do not understand the importance of using beauty and personal care products in categories such as baby and child-specific skin care and baby and child-specific sun care, instead using regular adult-oriented beauty and personal care products for their babies and...
View full press release