New Market Research Report: Soft Drinks in Vietnam
Even though growth slowed down significantly from 2011 and was slower than the review period's CAGR, 2012's off-trade value sales for soft drinks still recorded strong double-digit growth rates. Good performance in 2012 was attributed to continuous efforts from the players to expand their distribution networks, together with very active marketing and promotion activities. Some categories even recorded stronger 2012 growth compared to the review period's CAGR, such as bottled water, carbonates,...
View full press release