New Market Report: Bath and Shower in Kazakhstan
Towards the end of the review period, growth rates in body wash/shower gel were largely due to the increasing popularity of bath and shower not only in urban but also in rural areas. This was due to the strong promotional campaigns by multinationals for their body wash/shower gel brands. Manufacturers tried to reach a wide audience, with the products in all price segments. Overall, demand remained strong as bath and shower is used on a regular basis as part of...
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