"Jeans in South Africa" Published
A number of fashion trends boosted volume growth for both men's and women's jeans in 2012. Women's jeans benefited from strong sales of denim jeggings, which appealed due to offering fashion and also comfort for the large number of obese and overweight women in the country. Both men's and women's jeans benefited from the popularity of skinny-leg and/or bright coloured jeans. Electric blue and red proved most popular in this area in women's jeans, while yellow, beige and red tones...
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