Market Report, "Concentrates in Poland", Published
Positive development within concentrates is underpinned by significant demand for value for money offerings. Price-sensitive consumers commonly choose liquid concentrates, being an affordable alternative to juices. Liquid concentrates products are also often consumed with tea or desserts, which also positively impacts demand. The category generates the majority of retail value sales within concentrates overall, therefore trends observed within this environment directly affect concentrates at...
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