New Market Report: Sportswear in Germany
Sportswear witnessed a rapid recovery in 2012 with current value sales rising by 1% in 2012. This performance was considerably stronger compared to the previous year in which value growth took a huge hit in sales. The category slowly mutated back into its old shape in terms of growth which was mainly attributed by several major sporting events, namely the UEFA European football championship and the Olympics. The sporting events acted as a catalyst for growth in sportswear's value sales...
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