New Market Research Report: Better for You Packaged Food in Mexico
In 2012, there were two trends which pulled consumers in opposite directions, which explained the performance of BFY packaged food. One was that Mexican consumers are slowly increasing their awareness about having a healthier diet and the other was that most consumers do not want to give up the traditional Mexican dishes and are keen to use sugar, greasy products and salt when cooking. Trying to meet both requirements is a balancing act for many consumers, and one of the...
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