Market Report, "Cat Food in China", Published
Cat food is projected to grow by 9% in value and 6% in volume in 2013. Cat food volume is driven by the cat population increasing from 11.2 million in 2012 to 11.4 million in 2013 and prepared food percentage for cats increasing slightly to 7% in 2013. Higher value growth in 2013 compared to volume growth is set to be seen because wet cat food, which is higher priced than dry cat food, is growing more dynamically.
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