Recent Study: Polishes in Belgium
Polishes held no surprises in 2012. Whether sold in supermarkets or in specialised outlets, polishes products are often thought of as old drugstore products and almost nothing is done to improve their image or boost their sales. The lack of media investment and limited displays on store shelves also affected sales, along with new housekeeping habits and changing interior design in Belgium. Lastly, most polishes products are useful when used regularly or for deep cleaning, but consumers spend...
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