Dermatologicals in Estonia - New Market Report
Dermatologicals posted a healthy performance toward the end of the review period, as current value sales increased by 5% in both 2011 and 2012. Significant cuts and extensive changes in the Estonian economy during the economic crisis have helped to increase efficiency and productivity in the public and private sectors, leading to higher wages. Therefore, consumer purchasing power has increased and people are less sensitive about prices. Thus they consider other factors, like brands and product...
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