New Market Report: Car Rental in Croatia
Croatia's leisure car rental accounts for around 69% of car rental value sales, and it experienced a heavy hit due to the recession and post-recession period, which reduced the number of domestic trips Croatians felt they could afford to make and introduced negative trends to the already unstable market between 2009 and 2011. Car rental overall improved in 2012, posting a 2% increase in number of transactions and a 4% increase in retail value sales. Both leisure car rentals and...
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