Market Report, "Fragrances in Tunisia", Published
Despite the widespread distribution of fake and counterfeit products, legal market of fragrances showed good performance in 2012 with 11% value growth. This performance was due to Tunisian consumers who became more fragrances-oriented and this was supported by several factors such as: lifestyle change; women's new social role in society; companies' investments in new launches and innovative packaging; and the development of beauty and specialist retailers which offered more international...
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