New Market Report Now Available: Rtds/High-Strength Premixes in Indonesia
There are an increasing number of high class on-trade channels, such as lounges, pubs, discotheques and cafes/bars in the major cities in Indonesia. These night venues are continuously visited by young adult consumers, as the lifestyles that they can enjoy with their peers. While those who are already used to consuming alcoholic drinks prefer to consume spirits or wine, there is an increasing number of new drinkers who prefer drinks with lower alcohol content, including RTDs/high-strength...
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