"Naturally Healthy Beverages in Colombia" Published
Growth in total NH beverages current value sales in 2012 was up on 2011, and also slightly stronger than the CAGR for the entire review period. Most individual product categories meanwhile showed robust growth in volume terms. This generally positive performance was underpinned by rising health awareness and better education about nutrition among Colombian consumers. New launches, price promotions and increased investment in marketing activities by leading producers also helped to strengthen...
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