Coffee in Austria - New Market Study Published
Total volume sales of coffee declined marginally in Austria during 2012, although this still represented a superior performance to the total volume CAGR of -2% recorded in the category over the entire review period. The ongoing strong performance of coffee pods through retail channels helped to limit volume declines in total volume sales of coffee during 2012. As well as the higher numbers of Austrians looking to enjoy premium coffee at home, the convenience offered by coffee pods is also...
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