Traditional Toys and Games in Brazil - New Study Released
For the first time in three years, domestic manufacturers were responsible for 60% of all toys and games sold in Brazil in 2012. Towards the end of the review period, Brazil's domestic toys and games industry benefited from lower prices due to the incentive policy announced by the federal government in April under the auspices of the Brazil Maior Plan (Greater Brazil Plan), which saw the implementation of a series of measures aimed at strengthening the interests of domestic manufactures...
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