Now Available: Home Improvement in Turkey
As professional carpenters, plumbers, painters and gardeners' fees start to increase in Turkey, consumers increasingly delay calling the professionals and try to do the work themselves, which is financially more viable. According to Ipsos marketing research, during the recession, 73% of consumers chose to undertake small-scale construction and decorative work without professional help. Instructions in Turkish included with products, are also much more common than before. DIY stores started to...
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