Sports and Energy Drinks in the United Arab Emirates: New Research Report Available at Fast Market Research
In spite of the legislation introduced in October 2010, sports and energy drinks continued to enjoy wide popularity in the United Arab Emirates in 2012. Sports and energy drinks is almost entirely driven by energy drinks, which attract not only a large and growing part of the country's young population, but also appeal to many Muslim consumers as an alternative to alcoholic drinks. Moreover, sales of leading brands, such as Oronamin C or Vitaene C, were supported by the rising...
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