Market Report, "Cigarettes in Sweden", Published
Even though the awareness of healthy lifestyle is increasing in Sweden, in 2012, the cigarettes volume size grew by nearly 2%. The positive growth was maintained after 2011's high growth. However, cigarettes demand throughout the review period was fluctuating in terms of volume of sticks. That is, in some years the volume of consumed cigarettes saw negative growth rate, whilst in other years (as 2012) the rate was positive.
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