Market Report, "Tourism Flows Outbound in Italy", Published
In 2012, outbound tourism increased in terms of number of trips by 4% in volume terms in 2012 reaching 20.1 million trips. This positive trend was mainly driven by short-term departures with destinations covered by low cost flights or reachable by car as well as by discounted offers provided by tourism operators. Total outbound expenditure also increased in 2012, although as Italian consumers continued to pay close attention to their holiday budgets and spending, this was only slight growth of...
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