New Market Research Report: Computers and Peripherals in Japan
The rise of the ultrabook was the key trend in computers and peripherals in 2012. The key features of ultrabooks, such as light, thin and quick to start, were welcomed by Japanese consumers, despite higher unit prices than desktops and laptops. Increased product line-ups from leading brands offered consumers a variety of options in ultrabooks. For example, in 2012, NEC launched La Vie Z, at 875g the world's lightest ultrabook, Fujitsu introduced lower-priced models at JPY80,000 to capture new...
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