New Market Study, "Wine in Thailand", Has Been Published
In 2012, the consumption of wine in Thailand witnessed growth potential due to the continuous expansion of wine drinkers in response to the launch of New World wines at more affordable prices. Compared with other types of alcoholic drinks, wine leverages the linkage to good health. Wider distribution in both the off-trade and on-trade channels also provided greater access to wine, especially with the wider selection of wine on the shelves of convenience stores, supermarkets, hypermarkets and...
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